SquareTwo

SquareTwo

Mobile entertainment +1 They power the real value behind points. Learn more

Launch date
Employees
Market cap
-
Enterprise valuation
AUD14—21m (Dealroom.co estimates Aug 2017.)
San Francisco California (HQ)
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DateInvestorsAmountRound
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N/A

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$2.3m

Seed

$2.0m

Seed
Total FundingAUD6.6m

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SquareTwo is a company that specializes in developing simple yet entertaining mobile games and applications. These games are designed to integrate seamlessly with their proprietary Media and Rewards platforms, which aim to foster strong and sustainable user engagement and loyalty. The company serves a broad range of mobile users who are looking for engaging and rewarding gaming experiences. Operating in the mobile gaming and advertising market, SquareTwo leverages its unique platform to catalog and ship tens of thousands of brand new products each month as rewards for its users. This approach not only enhances user retention but also provides a non-intrusive advertising experience that fits naturally within the flow of their games and apps. The business model revolves around monetizing through in-game advertising and reward-based engagement, ensuring a steady revenue stream while maintaining high user satisfaction. SquareTwo is backed by notable investors such as Walden VC, Translink Capital, and several angel investors, and is led by CEO Dave Yoo, who has over 20 years of experience in scaling early-stage companies.

Keywords: mobile games, user engagement, rewards platform, sustainable loyalty, non-intrusive ads, product catalog, mobile advertising, user retention, proprietary platform, Dave Yoo.

Tech stack

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Tech stackLearn more about the technologies and tools that this company uses.