Optify is a company that specializes in delivering ultrafast fibre and Wi-Fi connectivity to a diverse range of clients, including businesses, consumers, and residents in multi-tenanted accommodations such as student housing, key worker residences, and military personnel quarters. Operating in the telecommunications market, Optify provides high-speed internet solutions that cater to the increasing demand for reliable and fast connectivity. The company’s business model revolves around offering subscription-based services for both wired and wireless internet access, ensuring seamless connectivity for multiple devices simultaneously. Optify generates revenue through these subscription fees, targeting property developers, investors, and individual homeowners who require robust internet solutions. The company also offers Optify TV, a streaming service that allows users to access live TV and on-demand content on various devices. By focusing on high-speed, reliable internet and TV services, Optify aims to enhance the digital experience for its clients.

Keywords: ultrafast fibre, Wi-Fi connectivity, multi-tenanted accommodations, high-speed internet, subscription services, property developers, investors, homeowners, Optify TV, telecommunications.