Moloco
Date | Investors | Amount | Round |
---|---|---|---|
- | N/A | - | |
N/A | $4.0m | Series A | |
N/A | $6.6m | Early VC | |
N/A | $11.0m | Series B | |
N/A | Late VC | ||
$20.0m Valuation: $1.0b | Series C | ||
$150m Valuation: $1.5b | Series C | ||
* | N/A Valuation: $2.0b | Secondary | |
Total Funding | AUD296m |
Recent News about Moloco
EditMoloco is a technology startup that operates in the digital advertising industry. The company uses machine learning and first-party data to help businesses acquire and re-engage high-value users. Moloco's services are designed to optimize for unique business goals, making accurate predictions based on real-time data. This allows businesses to acquire users and monetize at scale, regardless of budget, campaign, and geography.
Moloco's clients are businesses looking to expand their user base and increase their revenue through performance advertising. The company's machine learning engine uses the client's first-party data to target high-value users, which can then be acquired or re-engaged. This approach allows businesses to launch a new profit center while driving supplier sales and enhancing user experience.
Moloco operates on a business model that focuses on delivering outcomes for any advertiser goal and maximizing the value of every user. This means that the company makes money by helping its clients achieve their advertising goals and increase their revenue.
The company has been recognized for its work, with clients like Fetch Rewards expressing satisfaction with Moloco's services. The company has also been honored by Goldman Sachs for entrepreneurship, indicating its potential for growth and success in the digital advertising industry.
Keywords: Digital Advertising, Machine Learning, First-Party Data, User Acquisition, User Monetization, Performance Advertising, High-Value Users, Advertiser Goals, Revenue Increase, Entrepreneurship.