LS Digital, previously known as Logicserve Digital, is a global digital marketing transformation group. The company specializes in enhancing customer journeys through scientific UI/UX design and providing actionable insights for better campaign design. LS Digital serves a diverse range of clients, including those in the BFSI (Banking, Financial Services, and Insurance), retail, and lifestyle sectors. Operating in the digital marketing industry, LS Digital leverages its expertise to help brands navigate and keep pace with the latest trends in digital marketing and MarTech (Marketing Technology).

The business model of LS Digital revolves around offering comprehensive digital marketing services, including analytical assessment insights, to identify gaps in analytics tools and system setups. This enables business owners to make informed decisions based on accurate data. The company generates revenue by providing these specialized services to its clients, helping them achieve their marketing goals and improve customer lifetime value.

LS Digital's market presence is bolstered by its four group companies: Langoor, F1Studioz, and Social Panga, which together comprise a team of 1200 skilled professionals. The company aims to build a digital future by challenging the status quo and empowering marketers to 'ChallengeTheNow'.

Keywords: digital marketing, UI/UX design, actionable insights, BFSI, retail, lifestyle, MarTech, analytical assessment, customer journeys, global transformation.