Kraft Workwear specializes in providing high-quality workwear and safety gear for professionals across various industries. The company operates in the workwear market, catering to clients who require durable and reliable clothing and accessories for demanding work environments. Kraft Workwear offers a wide range of products, including work boots, jackets, pants, and accessories from renowned brands like Blaklader, New Balance, and Puma Safety. The business model is primarily e-commerce, selling products directly to consumers through its website. Revenue is generated through the sale of these premium workwear items, often bundled in value packs to offer cost savings to customers. The company focuses on delivering exceptional customer service and maintaining a robust inventory to ensure quick delivery times.

Keywords: workwear, safety gear, professional clothing, e-commerce, premium brands, durable, high-performance, Blaklader, New Balance, Puma Safety.