Equitybee operates as a financial technology platform that bridges the gap between startup employees and accredited investors. The company provides a solution for startup employees who hold stock options but lack the funds to exercise them. By connecting these employees with accredited investors, Equitybee enables employees to exercise their stock options without any out-of-pocket costs, thereby offering immediate liquidity. The platform serves employees of high-growth, venture capital-backed startups and accredited investors looking for unique investment opportunities in the private market. Equitybee's business model involves taking a fee from the successful funding of stock options, ensuring a transparent and straightforward process for both employees and investors. The company operates in the private equity market, focusing on high-growth startups and venture capital investments.

Keywords: stock options, liquidity, accredited investors, startup employees, venture capital, private equity, funding platform, high-growth startups, financial technology, investment opportunities.