Celebrations.com operates as a comprehensive online platform dedicated to the art of gifting and celebrating special occasions. The company serves a diverse clientele ranging from individuals looking to send personalized gifts to those seeking advice on how to celebrate various events. Operating in the e-commerce and content creation market, Celebrations.com combines a robust content strategy with a user-friendly shopping experience. The business model revolves around providing valuable content related to gifting, such as tips and advice, while also offering a seamless shopping experience through partnerships with well-known brands like 1800Flowers, Harry David, Cheryl's, and Personalization Mall. Revenue is generated through affiliate marketing, direct sales of e-cards, and commissions from partner brands. The platform also features live stream shopping events, enhancing user engagement and driving sales.

Keywords: gifting, e-cards, live shopping, content creation, celebrations, personalized gifts, affiliate marketing, partnerships, user engagement, e-commerce.